Backbase Secures $128 Million Investment from Motive Partners
  • Backbase raised $128 million (€120 million) in growth equity funding this week.
  • The round was led by private equity firm Motive Partners, and gave the company a valuation of $2.6 billion (€2.5 billion).
  • Backbase’s Engagement Banking Platform enables banks and credit unions to leverage a cloud-based platform to offer bank customers seamless digital experiences.

Engagement banking platform Backbase secured $128 million (€120 million) in growth equity funding from private equity firm Motive Partners. The investment gives the company, which made its most recent Finovate appearance at FinovateFall 2021, a valuation of $2.6 billion (€2.5 billion). The funding also marks Backbase’s first-ever funding event since its founding in 2003.

“Today is a major milestone for more than 2,000 Backbasers and 150 customers around the world, to celebrate the incredible progress we made,” Backbase founder and CEO Jouk Pleiter said in a statement. “With this partnership, we’re even better equipped to drive our Engagement Banking vision to the next level.”

The investment from the “founder-friendly” firm will enable Backbase to commit more resources to its Engagement Banking solution, helping power the company’s mission to “re-architect” banking in a customer-focused way. Backbase’s technology gives banks and credit unions the ability to move away from disconnected, point and channel solutions. Instead, with Backbase’s cloud-based platform, financial institutions can build frictionless customer journeys across all stages of the customer lifecycle from onboarding and servicing to lending and expanding wallet share.

With more than 150 financial institutions around the world using its technology, Backbase gives banks and credit unions the ability to quickly digitize and transform their customer-facing operations to meet the expectations of increasingly digitally-savvy banking customers. At its most recent Finovate appearance last fall, Backbase demonstrated a customer onboarding solution that consolidated a customer’s finances via direct deposit, billl pay auto linking, and debit card account opening. The technology showed how financial institutions can get key insights into their customers and empower them to take more control over their financial lives.

“Backbase’s proven track record of entrepreneurship and organic growth will continue,” Jouk said. “Our formula is simple: focus on the needs of our customers and empower highly skilled teams to deliver. We’re changing a big industry, which is hard work. Having critical mass and market momentum allows us to stay laser-focused. Together we’re making it happen.”

Founded in 2003, three-time Finovate Best of Show winner Backbase maintains a global headquarters in Amsterdam.

Photo by SevenStorm JUHASZIMRUS