Branch, a Minneapolis-based challenger bank, is launching mobile wallet capabilities through a partnership that allows customers to link their Branch Mastercard debit card to Apple Pay or another digital payment application through the Branch mobile app.
Branch customers can now set up their mobile wallet without waiting for a physical card to arrive in the mail. The COVID-19 pandemic has shifted many consumers to prefer mobile payments to reduce direct contact, according to Branch officials.
“Consumers deserve fast and flexible mobile banking services that adapt to their needs,” Atif Siddiqi, CEO of Branch, said in a company release. “As contactless payments become a critical part of everyday transactions, these new capabilities allow users to seamlessly transition between their physical and digital wallets.”
Branch offers the account through a partnership with Evolve Bank & Trust and Mastercard.