Inside look: New data drives banks’ mobile UX 

https://bankinnovation.net/allposts/focus/cust-xper/inside-look-new-data-drives-banks-mobile-ux/
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Each day, KeyBank’s digital team receives two reports. To start the day, the team receives a qualitative report with subjective feedback from customers detailing problems or suggestions. A few hours later at around 11 a.m., employees get a quantitative report with data on usage from the previous day. “What we start with is the qualitative, […]

https://bankinnovation.net/allposts/focus/cust-xper/inside-look-new-data-drives-banks-mobile-ux/