Financial institution GreenPath, through its partnership witheGain, has launched a Virtual Finance Coach. This AI-powered coach guides customers step-by-step, depending on their interests and priorities, through the process of reaching their financial goals.
Mobile Payments Today is hosting a webinar on Feb. 2, 2021, at 2 p.m. EST sponsored by eGain that will look at this innovative way to financial health through the use of artificial intelligent coaching bots .
Join this webinar and discover more about the Virtual Finance Coach, AI and digital engagement technology as GreenPath and eGain executives discuss the state of financial institutions, consumer behaviors impacting the industry and methods for deploying AI-powered financial resources.
Discover key behavioral science principles that impact financial decisions; how to evaluate in-house development of AI-powered financial industry tools versus the value of building upon a proven AI-platform and how to set KPIs and A/B testing parameters to meet the needs of your financial institution.
The webinarwill be hosted by Pat Shea, editor for Mobile Payments Today, and sponsored by eGain
The interactive sessionwill feature two experts:
Rick Bialobrzeski, EVP of strategy at GreenPath Financial Wellness, a nonprofit focused on financial health, and Evan Seigel, VP of financial services and AI for eGain.
Bialobrzeski heads up GreenPath’s strategic partnerships, with a focus on researching and developing collaborations and works to maximize GreenPath’s reach to connect and reach more people in need of quality resources and information to support their financial wellness journey. Siegel has developed a financial health coaching team for Wells Fargo that was featured on the company’s 2019 brand campaign, annual report and ABC News Good Morning America.
Following the webinar will be a live question
Click here to register for the webinar.