MSU FCU’s Ben Maxim on Making Financial Services Accessible for Underserved Communities

Membership-based financial institutions such as credit unions play a critical role in helping promote financial engagement among those living and working in the communities they serve. This puts them in an ideal place to help promote the cause of financial inclusion, and the challenge of bringing financial services – and technological innovation – to underserved communities.

I spoke with Ben Maxim, Chief Digital Strategy & Innovation Officer at MSU Federal Credit Union at FinovateSpring earlier this year. Among the topics we discussed were:

  • Key business and tech trends to pay attention to
  • How to reach and connect with underserved communities
  • The role of decentralized finance in making financial services more accessible

Maxim provided insights into what underserved communities are looking for in financial services. He also discussed why financial inclusion is about more than breaking down socioeconomic barriers. Check out the full interview below.

Photo by Daniel