European wealth management firm Raisin is bringing its Savings-as-a-Service solution to the U.S. The new offering, the first U.S.-based product from the Berlin-based fintech, will enable banks and credit unions to provide private-banking services typically not available to the average banking customer.
Foremost, FIs that partner with Raisin will be able to leverage the company’s technology to quickly build custom retail deposit products. These products include market-linked solutions that enable customers to benefit from a resurgence in economic activity while at the same time providing 100% FDIC deposit insurance up to $250,000. Banks and credit unions can also create deposit products with dynamic features such as laddering, and ones that can be optimized for profitability or other individual preferences.
“Given the current economic uncertainty, financial institutions want a share of the big increase in deposits, but many don’t have the technological tools to optimize or meet customers’ current needs,” Raisin U.S. CEO Paul Kodel explained. He said that in order for banks and credit unions to help rekindle the economy, they will need to be able to offer a wider range of solutions. “Banks need affordable products that enable customers to stabilize their assets now, and then also grow with a recovery,” Kodel said.
Raisin Communications Manager Maggie Bell noted that the company’s new offering comes at a time of increased opportunity in deposit products for financial institutions. She cited data from the Federal Reserve indicating that while commercial bank deposit market volume had grown by more than 10% since the beginning of the year, deposits spiked from $13.5 trillion to nearly $15 trillion between the second week of March and the third week of April. Additionally, deposits could represent a significant part of the refinancing mix for banks, Bell wrote, “especially as bonds have become more cost-intensive within the last two months.”
With 92 partner banks, more than 260,000 customers and €23 billion in assets invested, Raisin was founded in 2012. The company provides access to guaranteed deposit products from across Europe and, in Germany, offers diversified, cost-effective exchange-traded fund (ETF) portfolios and pension products. Named a top five European fintech by the FinTech 50 awards, Raisin is backed by investors including Goldman Sachs, PayPal Ventures, Thrive Capital, and Index Ventures.